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	<title>Erehwon Innovation Consulting</title>
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	<description>Orbit Shifting Innovation</description>
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		<title>Build Organizational Capacity To Make Orbit-Shifts</title>
		<link>https://www.erehwonconsulting.com/build-organizational-capacity-to-make-orbit-shifts/</link>
		
		<dc:creator><![CDATA[Gokul Ranganathan]]></dc:creator>
		<pubDate>Wed, 06 Mar 2019 05:50:23 +0000</pubDate>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[organizational innovation]]></category>
		<guid isPermaLink="false">https://www.erehwonconsulting.com/?p=2716</guid>

					<description><![CDATA[<p>Organizations need to not just reskill or upskill their workforce; they have to fundamentally repurpose them. The ingenuity of human thoughts, leading to mind-blowing breakthrough business opportunities and possibilities, can never be replaced by bots. That the mundane and day-to-day is taken care of by the ‘wired’ organism — AI, bots and machines floating over</p>
<p>The post <a href="https://www.erehwonconsulting.com/build-organizational-capacity-to-make-orbit-shifts/">Build Organizational Capacity To Make Orbit-Shifts</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p id="quote"><i class="fa pull-left fa-2x fa-quote-left faa- animated" style="color: #fde428;"></i>Organizations need to not just reskill or upskill their workforce; they have to fundamentally repurpose them.<i class="fa pull-right fa-2x fa-quote-right faa- animated" style="color: #fde428;"></i></p>
<p>The ingenuity of human thoughts, leading to mind-blowing breakthrough business opportunities and possibilities, can never be replaced by bots. That the mundane and day-to-day is taken care of by the ‘wired’ organism — AI, bots and machines floating over Clouds; it’s time to unleash the organization and people towards making Orbit-shifts.</p>
<p>The organism is getting lots of love and affection from businesses and it&#8217;s spreading fast. The possibility of full-blown colonization seems very real — quite an unsettling thought. However, this change, like any change, presents us with exciting opportunities, only if we choose to see and embrace it. The most seductive and powerful of these opportunities is ‘Building an innovative workforce’. With the right culture, practices and methods, systems and structures, an innovative workforce will be able to conceive, pursue and execute game-changing leaps and transformative solutions leading to quantum impact. In essence, a workforce that will pursue Orbit-shifts, create new value as against merely maintaining the current — a dire need for every organization today.</p>
<p><strong>Given the colonization, what makes ‘Building an innovative workforce’, a great opportunity?</strong></p>
<p>Firstly, any successful pursuit of the innovation agenda, manifesting as a differentiated offering, process, business model or strategy, is fundamentally a human endeavor. A successful innovation pursuit calls for having the mindset of a ‘challenger’, with the ability to uncover unstated market needs, challenge wide-held industry and organizational mental models and come up with creative business propositions — things that the organism can’t. The ‘wired’ organism can powerfully learn logic, develop algorithms if fed with volumes of data. More often than not, this data is representative of current and past trends/scenarios. The organism can ‘predict, suggest’ and maybe even decided but never ‘imagine’ — a trait solely vested with us humans. The ingenuity of human thoughts can never be replaced by bots. Hence, creating an organization that unleashes and channelizes people’s imagination becomes mission critical.</p>
<p>Secondly, talking of businesses, in the last decade and a half, receptivity towards innovation has tremendously increased. What was earlier a desirable, nice-to have corporate brand badge is today seen as a key driver for growth and profitability. ‘Optimization’, which is pursed rigorously today, is going to become a commodity with the advent of the ‘wired’ organism, forcing organizations to differentiate through innovation. An innovative workforce with the right paraphernalia is going to provide a ‘ready-state’ for organizations to think and action their innovation agenda, thereby creating powerful end-market differentiation.</p>
<p>Thirdly, the attraction and traction points for today’s workforce are fundamentally different. Conventional drivers like stability, security and flashy perks are secondary for them. Their primary ask is a powerful, meaningful ‘purpose’ to work towards. They are ‘experimenters’ deriving their gratification from the pursuit of ‘out-of-the-box’. An ‘organization for innovation’ would provide a fertile, infectious playground for this workforce, for it democratizes innovation which otherwise would continue to remain elitist.</p>
<p>There are some great examples of initiatives taken by organizations towards building an innovative workforce and the rich dividends they have earned as an outcome is there for us to see.</p>
<p>Take the case of Titan Jewelry Business, which created the famed Innovation School of Management for its supply chain division. Employees, in teams, work on impossible, current and futuristic innovation challenges in front of the business. In a span of 20 weeks, teams navigate these challenges systematically to come up with breakthrough solutions and prototype them as well. These teams have thought of and executed possibilities which have left even the leading domain experts across the world speechless.</p>
<p>One team has created a 420X jump in the productivity of a globally benchmarked manufacturing process — a first in the world while another, tripled the capacity of their plant without adding any manpower and several more such Orbit-shifts were achieved. Today about 60 percent of the workforce are innovators and the innovation school has contributed significantly to the bottom line of the organization. Anand Group, a USD1.2 Billion auto-component group, has institutionalized innovation in 7 group companies. Anand group has created a robust innovation ecosystem where innovation happens by-design. About 1300 employees have been enabled to pursue innovation challenges on an on-going basis. For every six yearly KRA, each of these innovation champions, taken on an impossible innovation challenge — Innovation is a habit here.</p>
<p>These organizations have not just reskilled or upskilled their workforce. They have fundamentally repurposed them. Quantum Leaps achieved in these organizations cannot be achieved by an algorithm running on a machine. These were solely the outcomes of a passionate, creative human pursuit; outcomes of an innovative workforce. Instead of letting innovation be accidental and personality-centric, they have created a workforce who can make innovation happen by-design. Instead of innovation being a cream layer of skill, limited to high performers, they have made every employee achieve high performance through innovation. Innovation has become a norm of engagement within these organizations.</p>
<p>Every business rides on a ‘factor of eternal assurance’. A laundry business’s deep, unstated belief is that as long as there are human beings, they would clothe, which would need a wash-cycle, assuring an eternal continuity of business. For insurance, it is ‘life security’. For automobiles, it is ‘mobility’. These factors of eternal assurances are anchored around the market needs, which as we know, would undergo massive changes time-to-time. The future ‘factor of eternal assurance’ which organizations should build and capitalize on is the ‘innovative workforce’. Such a workforce can never put an organization out of business even if the entire industry shuts down, for they would have already identified newer core opportunities and adjacencies for the organization.</p>
<p><strong>Now, what does this mean for the L&amp;D function?</strong></p>
<p>L&amp;D plays a critical but often a thankless ‘supplier’ role within an organization — mid-year performance reviews, identifying capability gaps, personalized training plan and interventions, catering to specific requirements from the business leaders — the services offered are cool and plenty. There is consensus omnium amongst L&amp;D fraternity around ‘evolving to stay relevant &amp; valuable’.</p>
<blockquote><p>However, to build the organizational innovation capacity and for businesses to successfully leverage the innovation opportunities, the role of L&amp;D needs to undergo a tectonic shift — not just catalysts, evangelists or partners but Strategic Capability Architects.</p></blockquote>
<p>Architects who can influence and shape the business vision and innovation agenda, whose business and end market understanding is superior, who are able to create and catch market trends and influence the business to build the innovation capability needed for them to be cutting-edge in the market. And the new role sounds cool too!</p>
<p>&nbsp;</p>
<p><span style="font-size: 10pt;"><em>This article was</em> <a href="https://www.peoplematters.in/article/learning-landscapes/build-organizational-capacity-to-make-orbit-shifts-16382" target="_blank" rel="noopener noreferrer">originally posted</a> on People Matters by <a href="https://www.erehwonconsulting.com/people/gokul-ranganathan/">Gokul Ranganathan</a></span></p>
<p>The post <a href="https://www.erehwonconsulting.com/build-organizational-capacity-to-make-orbit-shifts/">Build Organizational Capacity To Make Orbit-Shifts</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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		<title>Webinar: How To Mobilize Sales Teams To Break Through Mental Model Boundaries ?</title>
		<link>https://www.erehwonconsulting.com/mobilize-sales-teams-to-transform/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 20 Dec 2018 11:33:51 +0000</pubDate>
				<category><![CDATA[Webinars]]></category>
		<guid isPermaLink="false">https://www.erehwonconsulting.com/?p=2478</guid>

					<description><![CDATA[<p>The post <a href="https://www.erehwonconsulting.com/mobilize-sales-teams-to-transform/">Webinar: How To Mobilize Sales Teams To Break Through Mental Model Boundaries ?</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
]]></description>
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			<h2 style="text-align: center;"><strong style="background-image: linear-gradient(to bottom, transparent 65%, #f8dc00 10%); color: rgba(85, 84, 74, 1);">How To Mobilize Sales Teams To Break Through Mental Model Boundaries ?</strong></h2>

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			<p>In this webinar by <a href="https://www.erehwonconsulting.com/people/rajiv-narang/">Rajiv Narang</a>, one of India’s top innovation thought leaders, we present our point of view on how to Mobilize Sales Teams To Break Through Mental Model Boundaries for both B2B &amp; B2C Segments. The webinar was conducted on December 19th, 2018.</p>
<h3><strong>Inspiration &amp; Insights into:-</strong></h3>
<ul>
<li>Finding Transformative Solutions for the Toughest Problems</li>
<li>Going Beyond &#8216;Coping with Change&#8217; to &#8216;Leveraging Change&#8217;</li>
<li>Moving from &#8216;Waiting for Mandates&#8217; to &#8216;Taking Charge of Creating the Next Leap&#8217;</li>
</ul>
<p>Through a live sharing of Case Studies drawn from Erehwon&#8217;s Orbit-Shifting interventions across industries, from both B2B and B2C segments.</p>

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															<img decoding="async" class="" src="https://www.erehwonconsulting.com/wp-content/uploads/2019/03/Vasanth-Kumar-200x200.jpg" width="200" height="200" alt="Vasanth Kumar , M.D Lifestyle International" title="Vasanth-Kumar" loading="lazy" />													</div>
						<div class="info">
							<h4 class="no_stripe">
																	Vasanth Kumar															</h4>
																															<div class="position">Managing Director</div>
																									<div class="company">Lifestyle International</div>
																						<p>Erehwon through their unique  “Orbit Shift” process as well their innovative “customer insight exercise&#8221; helped our team to get a strategic perspective of the industry we are in and also a deep understanding of our customer behaviour to arrive at breakthrough solutions for our retail formats at Landmark Group, India.</p>
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															<img decoding="async" class="" src="https://www.erehwonconsulting.com/wp-content/uploads/2018/11/Casparus-J.H.-Kromhout-200x200.jpg" width="200" height="200" alt="Casparus Jacobus Hendrik Kromhout" title="Casparus J.H. Kromhout" loading="lazy" />													</div>
						<div class="info">
							<h4 class="no_stripe">
																	Casparus JH Kromhout															</h4>
																															<div class="position">MD and CEO</div>
																									<div class="company">Shriram Life Insurance</div>
																						<p>“At SLIC, we are very pleased with our association with Erehwon. They have taken on the challenge of “orbit shifting” Shriram Life Insurance with a lot of passion and we were able to form a strong multi-disciplinary team who could work together seamlessly and with a strong focus.  Erehwon brings a unique blend of structure and creativity which helps to inspire breakthrough innovation.  It ensures that we stay on course but also allows for powerful solutions to emerge.  Also, their experience and network have helped us to tie up with good partners that will help us take our solutions forward.  We are looking to great results from the initiatives that are now being piloted and also more good solutions ahead”.  </p>
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															<img decoding="async" class="" src="https://www.erehwonconsulting.com/wp-content/uploads/2018/11/Luke-Raskino-200x200.jpg" width="200" height="200" alt="Luke Raskino, Unilever UK" title="Luke Raskino" loading="lazy" />													</div>
						<div class="info">
							<h4 class="no_stripe">
																	Luke Raskino															</h4>
																															<div class="position">Disruptive Innovation for Laundry Category</div>
																									<div class="company">Unilever, UK</div>
																						<p>&#8220;Today, only 6 months since our formation, thanks to our partnership with Erehwon we have created a new way of working and insighting, one that has delivered outstanding innovation challenges, insights and indeed 3 disruptive ventures that our Global Leadership Team has commissioned&#8230;. would thoroughly recommend them to any business looking to produce game changing innovation.” </p>
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															<img decoding="async" class="" src="https://www.erehwonconsulting.com/wp-content/uploads/2018/11/Massimo-Pozzetti-200x200.jpg" width="200" height="200" alt="Massimo Pozzetti, Unilever UK" title="Massimo Pozzetti" loading="lazy" />													</div>
						<div class="info">
							<h4 class="no_stripe">
																	Massimo Pozzetti															</h4>
																															<div class="position">Global Innovation Director - Laundry Category</div>
																									<div class="company">Unilever, UK</div>
																						<p>“I have found great value in working with Erehwon. They have truly brought new capabilities in our innovation process. Their approach is not being the usual facilitator of an innovation process, rather a co-creator of innovation ideas that can break the market dynamics”</p>
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												<div class="testimonial">
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															<img decoding="async" class="" src="https://www.erehwonconsulting.com/wp-content/uploads/2018/11/Casparus-J.H.-Kromhout-200x200.jpg" width="200" height="200" alt="Casparus Jacobus Hendrik Kromhout" title="Casparus J.H. Kromhout" loading="lazy" />													</div>
						<div class="info">
							<h4 class="no_stripe">
																	Casparus Jacobus Hendrik Kromhout															</h4>
																															<div class="position">Managing Director and CEO</div>
																									<div class="company">Shriram Life Insurance</div>
																						<p>“At Shriram Life Insurance, we are very pleased with our association with Erehwon. They have taken on the challenge of “orbit shifting” Shriram Life Insurance with a lot of passion and we were able to form a strong multi-disciplinary team who could work together seamlessly and with a strong focus.  Erehwon brings a unique blend of structure and creativity which helps to inspire breakthrough innovation.  It ensures that we stay on course but also allows for powerful solutions to emerge.  Also, their experience and network have helped us to tie up with good partners that will help us take our solutions forward.  We are looking to great results from the initiatives that are now being piloted and also more good solutions ahead.”</p>
						</div>
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												<div class="testimonial">
												<div class="image">
															<img decoding="async" class="" src="https://www.erehwonconsulting.com/wp-content/uploads/2018/11/Massimo-Pozzetti-200x200.jpg" width="200" height="200" alt="Massimo Pozzetti, Unilever UK" title="Massimo Pozzetti" loading="lazy" />													</div>
						<div class="info">
							<h4 class="no_stripe">
																	Massimo Pozzetti															</h4>
																															<div class="position">Global Innovation Director - Laundry Category</div>
																									<div class="company">Unilever, UK</div>
																						<p>“I have found great value in working with Erehwon. They have truly brought new capabilities in our innovation process. Their approach is not being the usual facilitator of an innovation process, rather a co-creator of innovation ideas that can break the market dynamics”</p>
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												<div class="testimonial">
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															<img decoding="async" class="" src="https://www.erehwonconsulting.com/wp-content/uploads/2018/11/Harsh-C-Mariwala-200x200.jpg" width="200" height="200" alt="Harsh C Mariwala" title="Harsh C Mariwala" loading="lazy" />													</div>
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							<h4 class="no_stripe">
																	Harsh Mariwala															</h4>
																															<div class="position">Chairman and Managing Director (CMD)</div>
																									<div class="company">Marico Limited</div>
																						<p>‘Inspiring and insightful—energizes leaders to brave the odds and make the next Orbit-shift  happen.’</p>
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												<div class="testimonial">
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															<img decoding="async" class="" src="https://www.erehwonconsulting.com/wp-content/uploads/2018/11/Laercio-Cardoso-200x200.jpg" width="200" height="200" alt="Laercio Cardoso" title="Laercio Cardoso" loading="lazy" />													</div>
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							<h4 class="no_stripe">
																	Laercio Cardoso															</h4>
																															<div class="position">Head Hygiene</div>
																									<div class="company">Unilever Indonesia</div>
																						<p>“The street fighter challenge conquered the divisions heart and become our motto. It unleashed an outstanding energy, a winning spirit. We felt the force and we believed in it!”</p>
						</div>
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												<div class="testimonial">
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															<img decoding="async" class="" src="https://www.erehwonconsulting.com/wp-content/uploads/2018/11/Anoop-Tony-Singh-200x200.jpg" width="200" height="200" alt="Anoop Tony Singh" title="Anoop Tony Singh" loading="lazy" />													</div>
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																	Anuroop Tony Singh															</h4>
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		<title>5 Problems which only Breakthrough Innovation can solve (Part 6 of 6)</title>
		<link>https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-6-of-6/</link>
		
		<dc:creator><![CDATA[Rajiv Narang]]></dc:creator>
		<pubDate>Thu, 22 Nov 2018 09:26:22 +0000</pubDate>
				<category><![CDATA[Breakthrough Innovation]]></category>
		<guid isPermaLink="false">https://www.erehwonconsulting.com/?p=2225</guid>

					<description><![CDATA[<p>&#160; Breakthrough Problem #5 : Turn around a derailing problem You may read the introducing context for these cases here — 5 Problems which only Breakthrough Innovation can solve (Part 1 of 6) 5 Problems which only Breakthrough Innovation can solve (Part 2 of 6) 5 Problems which only Breakthrough Innovation can solve (Part 3 of 6)</p>
<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-6-of-6/">5 Problems which only Breakthrough Innovation can solve (Part 6 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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<h2 id="06a2" class="graf graf--h4 graf-after--h3 graf--trailing graf--subtitle">Breakthrough Problem #5 : Turn around a derailing problem</h2>
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<p id="ec27" class="graf graf--p graf--leading graf--trailing">You may read the introducing context for these cases here —</p>
<p class="graf graf--p graf--leading graf--trailing"><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 1 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-2-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 2 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-3-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 3 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-4-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 4 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-5-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 5 of 6)</a></p>
<blockquote id="e3d6" class="graf graf--pullquote graf--leading"><p>When the challenge is to not just solve, but actually T<strong class="markup--strong markup--pullquote-strong">urnaround</strong> a problem into an opportunity the tool needed is Breakthrough Innovation.</p></blockquote>
<h3 id="7a6e" class="graf graf--h3 graf-after--pullquote"><strong class="markup--strong markup--h3-strong">Succeeding in spite of the global financial crisis</strong></h3>
<p id="8e31" class="graf graf--p graf-after--h3">Launching a new product in the midst of an economic recession (in 2008) was the problem Mahindra Auto was faced with. They realised that the usual go-to-market approach would not be good enough. They applied Orbit-shifting Innovation.</p>
<p id="694c" class="graf graf--p graf-after--p">A mission team nominated by the organisation was facilitated to create a Breakthrough Launch Strategy. The Breakthroughs they achieved were in the ‘Product Positioning’ and in Customer Engagement. For e.g. The traditional test drive model was one of the many established industry models that were challenged and reinvented.</p>
<blockquote id="14a7" class="graf graf--blockquote graf-after--p"><p>Launched in the midst of an industry recession they not only achieved their launch target but actually doubled it.</p></blockquote>
<h3 id="5c04" class="graf graf--h3 graf-after--blockquote"><strong class="markup--strong markup--h3-strong">David beats Goliath by turning a threat into an opportunity</strong></h3>
<p id="5d9b" class="graf graf--p graf-after--h3">In the year 2000, Hindustan Unilever launched Nihar coconut oil to compete with Marico’s leading brand Parachute. Hindustan Unilever’s aggressiveness was visible in its extensive advertising campaign, outspending Marico at every step.</p>
<p id="9b31" class="graf graf--p graf-after--p">The Marico team came together for a two-day workshop and generated a host of ideas, none of which pointed to a Breakthrough. There was by now, a growing sense of despair, ‘What can we do? Hindustan Unilever is a giant. They have much more resources than we do’! They were doubting their own ability to take on and win against a multinational. Their questions were ‘How to prevent encroachment, how to minimize loss?’</p>
<p id="4535" class="graf graf--p graf-after--p">But the team wondered, how can we adapt to the change than resisting it? They realised that they had to somehow win the battle against the giant.</p>
<blockquote id="6aa5" class="graf graf--blockquote graf-after--p"><p>They said, ‘We cannot beat them with resources, we will beat them with ideas.’</p></blockquote>
<p id="2dfc" class="graf graf--p graf-after--blockquote graf--trailing">Marico chose to focus on their strength in distribution and beat Nihar hands down. Eventually, the cycle was complete when Hindustan Unilever sold the brand Nihar to Marico in the next few years.</p>
<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-6-of-6/">5 Problems which only Breakthrough Innovation can solve (Part 6 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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		<title>5 Problems which only Breakthrough Innovation can solve (Part 5 of 6)</title>
		<link>https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-5-of-6/</link>
		
		<dc:creator><![CDATA[Rajiv Narang]]></dc:creator>
		<pubDate>Thu, 22 Nov 2018 09:21:11 +0000</pubDate>
				<category><![CDATA[Breakthrough Innovation]]></category>
		<guid isPermaLink="false">https://www.erehwonconsulting.com/?p=2222</guid>

					<description><![CDATA[<p>Breakthrough Problem #4 : Truly differentiate a commodity You may read the introducing context for these cases here — 5 Problems which only Breakthrough Innovation can solve (Part 1 of 6) 5 Problems which only Breakthrough Innovation can solve (Part 2 of 6) 5 Problems which only Breakthrough Innovation can solve (Part 3 of 6) 5 Problems</p>
<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-5-of-6/">5 Problems which only Breakthrough Innovation can solve (Part 5 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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<h2 id="a865" class="graf graf--h4 graf-after--h3 graf--trailing graf--subtitle">Breakthrough Problem #4 : Truly differentiate a commodity</h2>
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<p id="ec27" class="graf graf--p graf--leading graf--trailing">You may read the introducing context for these cases here —</p>
<p class="graf graf--p graf--leading graf--trailing"><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 1 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-2-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 2 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-3-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 3 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-4-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 4 of 6)</a></p>
<blockquote id="aeee" class="graf graf--pullquote graf--leading"><p>Most industries reach a point where everything looks the same. Products look the same, processes look the same, business models look the same and even people start looking the same. Differentiating in a commoditized industry needs ‘Breakthrough Innovation’.</p></blockquote>
<h3 id="226c" class="graf graf--h3 graf-after--pullquote"><strong class="markup--strong markup--h3-strong">Differentiating the sales agent</strong></h3>
<p id="7ef3" class="graf graf--p graf-after--h3">In the world of life insurance where it is tough to differentiate among products, Max New York Life successfully applied Orbit-Shifting Innovation to make their Agents the differentiator.</p>
<p id="d150" class="graf graf--p graf-after--p">In MNYL, insurance agents formed the backbone of the company. But once the agents were hired, they would quickly exhaust their leads. This occurred when they exhausted their personal network. Thereafter, they became dead weight in the system. New agents had to be hired.</p>
<blockquote id="a936" class="graf graf--blockquote graf-after--p"><p>When they were trying to solve this problem of huge churn, they noticed that one agent, constantly managed to generate new leads. They tried to <strong class="markup--strong markup--blockquote-strong">mine information about this exceptional agent</strong> on what he was doing differently.</p></blockquote>
<p id="4b89" class="graf graf--p graf-after--blockquote">They understood that this agent would never come back from a sales meeting without 10 leads. He used to mine every customer for potential leads and this became a multiplier for leads. Having studied this, MNYL adopted this as a principle, trained the other sales agents on this and managed to 5X the productivity of their sale agents.</p>
<h3 id="c5d0" class="graf graf--h3 graf-after--p"><strong class="markup--strong markup--h3-strong">Differentiating Cement</strong></h3>
<p id="18ed" class="graf graf--p graf-after--h3">In Mexico, a team from Cemex has created a Breakthrough in one of the most commoditized industries in the world. The Breakthrough was an innovative service model called Patrimonio Hoy (Property Now) for low-income groups.</p>
<blockquote id="ad4e" class="graf graf--blockquote graf-after--p"><p>This was essentially a model that <strong class="markup--strong markup--blockquote-strong">converted the product into a solution</strong>.</p></blockquote>
<p id="86d0" class="graf graf--p graf-after--blockquote">Partimonio Hoy was a membership model for families that had collateral-free financing and provision of engineering — architecture expertise, PLUS storage space for materials other than cement for distributors.</p>
<p id="5464" class="graf graf--p graf-after--p">This model has enabled Cemex to substantially increase sales, market share, share of wallet and customer retention, while reaching millions of families across countries in the region.</p>
<h3 id="3cba" class="graf graf--h3 graf-after--p"><strong class="markup--strong markup--h3-strong">Differentiating in the small cargo transporter segment and in the process, creating a brand new market</strong></h3>
<p id="ff35" class="graf graf--p graf-after--h3">In India, the vehicle market for transporting cargo weighing less than a ton was dominated by 3-wheelers. Most of the players in the industry were trapped into defining the market as <em class="markup--em markup--p-em">the three-wheeler category that is commoditized and very price sensitive.</em></p>
<p id="e2cc" class="graf graf--p graf-after--p">Everyone was obsessed with ‘providing basic utility at lowest cost’. When Tata Motors entered this category, they took on the challenge to not just compete, but to redefine the market.</p>
<blockquote id="1ba0" class="graf graf--blockquote graf-after--p"><p>The TATA ACE Breakthrough happened, when they <strong class="markup--strong markup--blockquote-strong">reframed</strong> this category to a <strong class="markup--strong markup--blockquote-strong">4-wheeled car with the functionality of a three-wheeler</strong>.</p></blockquote>
<p id="fecb" class="graf graf--p graf-after--blockquote">It met all the functionality of a three-wheeler like overload capacity, fuel efficiency, and speed, and at the same time, provided the feel of a car in terms of driving experience, and the absence of noise and vibration.</p>
<p id="597b" class="graf graf--p graf-after--p graf--trailing">The Tata Ace disrupted a so-called commoditized category, and the same customers who had been called ‘price sensitive’ were now willing to pay as much as 12.5% extra.</p>
<p><strong><em>You may read the last part here &#8211; </em></strong></p>
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<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-6-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 6 of 6)</a></p>
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<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-5-of-6/">5 Problems which only Breakthrough Innovation can solve (Part 5 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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		<title>5 Problems which only Breakthrough Innovation can solve (Part 4 of 6)</title>
		<link>https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-4-of-6/</link>
		
		<dc:creator><![CDATA[Rajiv Narang]]></dc:creator>
		<pubDate>Thu, 22 Nov 2018 09:16:50 +0000</pubDate>
				<category><![CDATA[Breakthrough Innovation]]></category>
		<guid isPermaLink="false">https://www.erehwonconsulting.com/?p=2219</guid>

					<description><![CDATA[<p>Breakthrough Problem #3 : Hitting the wall of diminishing returns You may read the introducing context for these cases here — 5 Problems which only Breakthrough Innovation can solve (Part 1 of 6) 5 Problems which only Breakthrough Innovation can solve (Part 2 of 6) 5 Problems which only Breakthrough Innovation can solve (Part 3 of 6)</p>
<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-4-of-6/">5 Problems which only Breakthrough Innovation can solve (Part 4 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
]]></description>
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<h2 id="c7b0" class="graf graf--h4 graf-after--h3 graf--trailing graf--subtitle">Breakthrough Problem #3 : Hitting the wall of diminishing returns</h2>
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<p id="b813" class="graf graf--p graf--leading graf--trailing">You may read the introducing context for these cases here —</p>
<p class="graf graf--p graf--leading graf--trailing"><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 1 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-2-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 2 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-3-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 3 of 6)</a></p>
<blockquote id="4db4" class="graf graf--pullquote graf--leading"><p>What parts of your work/business are experiencing the frustration of <em class="markup--em markup--pullquote-em">‘More &amp; more effort in this area is yielding only minimal returns?’</em></p></blockquote>
<p id="ba95" class="graf graf--p graf-after--pullquote">When attempts to solve a problem are hitting the wall of diminishing returns, it is a clear symptom that the <em class="markup--em markup--p-em">approach </em>being used to attack the problem needs to change.</p>
<blockquote id="7415" class="graf graf--blockquote graf-after--p"><p><strong class="markup--strong markup--blockquote-strong">To go faster by merely changing the direction of the sail is not enough, we need to change the sail</strong>. The tool needed is Breakthrough Innovation, which fundamentally challenges the approach.</p></blockquote>
<h3 id="ca21" class="graf graf--h3 graf-after--blockquote"><strong class="markup--strong markup--h3-strong"><em class="markup--em markup--h3-em">Transforming Customer Engagement</em></strong></h3>
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<p id="9b7e" class="graf graf--p graf-after--figure">The Fragrance division at IFF (International Flavours &amp; Fragrances) was focused on <strong class="markup--strong markup--p-strong">Increasing the strike rate with client briefs</strong>. This organisation was essentially a B2B (Business to Business) organisation, they supplied fragrances to product manufacturers for shampoos, soaps, etc. Every time any company wants to insert or even change the fragrance, it sends out a brief to fragrance suppliers and asks for a bid. Increasing success rate of winning these briefs was critical to growth.</p>
<p id="f195" class="graf graf--p graf-after--p">At that point in time, the fragrance division was losing more briefs than it won. In fact, they were winning only 1 out of every 6 briefs, and yet, when they collected annual customer feedback, there seemed to be nothing to be concerned about as all customers said they were satisfied with the relationship. For the Fragrance Leadership team, it was evident that efforts were hitting the wall of diminishing returns, it was clear that doing more of the same was just not enough.</p>
<blockquote id="8289" class="graf graf--blockquote graf-after--p"><p>Applying ‘Orbit-Shifting Innovation’ created a Breakthrough in the customer engagement model — to go beyond merely supplying to the client’s brief and create fragrances that will differentiate the client with their end user — the consumer.</p></blockquote>
<p id="602c" class="graf graf--p graf-after--blockquote">This led to a Breakthrough idea.<em class="markup--em markup--p-em"> Take the clients brief but come back to him with not one but two submissions:</em> <em class="markup--em markup--p-em">The first submission</em> <em class="markup--em markup--p-em">to exactly meet the clients brief and</em> <em class="markup--em markup--p-em">the second submission</em> <em class="markup--em markup--p-em">to meet the clients consumer’s need</em>. To achieve the second submission the IFF team initiated a process of getting first-hand market insights and designing a fragrance to meet end consumer needs — their second submission was now rooted in first-hand consumer insight.</p>
<p id="23ab" class="graf graf--p graf-after--p">This shift, when executed, led to more than doubling the client strike rate and fuelled an exponential growth in the next 6 years that went beyond their 10X aspiration.</p>
<h3 id="ca52" class="graf graf--h3 graf-after--p"><strong class="markup--strong markup--h3-strong">Reducing ATC Losses (Aggregate, Technical &amp; Commercial losses)</strong></h3>
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<p id="7a09" class="graf graf--p graf-after--figure">New Delhi Power Ltd (NDPL) had set about trying to reduce — Aggregate, Technical and Commercial (ATC) losses. ATC losses can be as high as 70 per cent. The team quickly managed to bring down ATC losses from 70 per cent to 55 per cent. This was, as the team leader said, “Low hanging fruit, just efficient administration was enough”. But the real challenge was in reducing the loss below 55 per cent. Now every next per cent was tough. They were hitting the wall of diminishing returns.</p>
<p id="79a2" class="graf graf--p graf-after--p">An innovation team was formed, and they were first asked to frame their challenge. The first framing of the challenge read, <em class="markup--em markup--p-em">Reduce ATC losses from 55 per cent to 17 per cent, because this was the best that has been achieved in an Indian city, Ahmedabad</em>. ‘When provoked further, ‘<em class="markup--em markup--p-em">they took on the challenge to bring it down to 15 per cent, because 15 per cent was the best achieved globally, in an European city</em>.’</p>
<blockquote id="638d" class="graf graf--blockquote graf-after--p"><p><em class="markup--em markup--blockquote-em">Then, they were asked an orbit-shift question</em>, ‘What is the theoretical best? Don’t look at existing benchmarks, just define the theoretical best. The theoretical best was 7 per cent.’<em class="markup--em markup--blockquote-em"> </em><strong class="markup--strong markup--blockquote-strong"><em class="markup--em markup--blockquote-em">The final orbit-shifting challenge surfaced from shifting the reference point from the BEST IN THE WORLD to THE THEORETICAL BEST.</em></strong></p></blockquote>
<p id="0b09" class="graf graf--p graf-after--blockquote graf--trailing">Chasing the Theoretical Best forced the team to suspend judgment and look for fundamental Breakthroughs and not just solutions as good as the best in the world. The Breakthroughs that followed have brought down the ATC losses to 13–14 per cent, beating the global best.</p>
<h3><strong>You may read the next parts here:</strong></h3>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-5-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 5 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-6-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 6 of 6)</a></p>
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<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-4-of-6/">5 Problems which only Breakthrough Innovation can solve (Part 4 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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		<title>5 Problems which only Breakthrough Innovation can solve (Part 3 of 6)</title>
		<link>https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-3-of-6/</link>
		
		<dc:creator><![CDATA[Rajiv Narang]]></dc:creator>
		<pubDate>Thu, 22 Nov 2018 09:12:12 +0000</pubDate>
				<category><![CDATA[Breakthrough Innovation]]></category>
		<guid isPermaLink="false">https://www.erehwonconsulting.com/?p=2216</guid>

					<description><![CDATA[<p>Breakthrough Problem #2 : From Linear to Non-Linear Growth You may read the introducing context for these cases here —  5 Problems which only Breakthrough Innovation can solve (Part 1 of 6)  5 Problems which only Breakthrough Innovation can solve (Part 2 of 6) What parts of the current growth equation are extremely resource intensive and is a</p>
<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-3-of-6/">5 Problems which only Breakthrough Innovation can solve (Part 3 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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<h2 id="afb9" class="graf graf--h4 graf-after--h3 graf--trailing graf--subtitle">Breakthrough Problem #2 : From Linear to Non-Linear Growth</h2>
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<p id="55e4" class="graf graf--p graf--leading graf--trailing">You may read the introducing context for these cases here —</p>
<p class="graf graf--p graf--leading graf--trailing"> <a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 1 of 6)</a></p>
<p> <a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-2-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 2 of 6)</a></p>
<blockquote id="fc1d" class="graf graf--pullquote graf--leading"><p>What parts of the current growth equation are extremely resource intensive<strong class="markup--strong markup--pullquote-strong"> </strong>and is a hurdle to future growth?<strong class="markup--strong markup--pullquote-strong"> </strong>Where has the current business cycle reached a point, when <strong class="markup--strong markup--pullquote-strong">the need is to break the traditional Resource to Results equation</strong> like ‘Doubling the rate of Growth is going to require Double the resources’. Creating a non-linear growth strategy, will need an approach that will <strong class="markup--strong markup--pullquote-strong">fundamentally challenge the Why, the What and the How of the current growth equation.</strong></p></blockquote>
<h3 id="168a" class="graf graf--h3 graf-after--pullquote"><strong class="markup--strong markup--h3-strong"><em class="markup--em markup--h3-em">Triple the business in 3 years — A story of non-linear growth</em></strong></h3>
<p id="67af" class="graf graf--p graf-after--h3">Unilever Indonesia was performing brilliantly. It was even winning awards as the best company in Asia beating Toyota, Singapore Airlines etc.</p>
<p id="4c25" class="graf graf--p graf-after--figure">The hygiene division contributed about 40% of the turnover but had been performing poorly for the last 5 years. Their bad performance went to such an extent that the hygiene division had begun to believe that they could not win the market. Even worse, they were fast losing credibility inside Unilever and were seen as a pariah that could not perform. Heads down, avoiding peers and feeling shame and guilt for staining the company’s amazing track record, the hygiene team isolated themselves.</p>
<p id="5133" class="graf graf--p graf-after--p">It was in this situation that Laercio Cardoso stepped in to head the Hygiene Division of Unilever Indonesia. He had, as committed to his manager, taken on the challenge to ‘Triple the Hygiene business in 3 years’. However, when he met the team, what he saw was something far worse than lagging business numbers. In his words “<em class="markup--em markup--p-em">When I arrived in Jakarta, I found the Hygiene Division in disarray. The team’s morale and energy was at its nadir, the relationships adversarial and the environment demotivating</em>”. Reeling under poor performance, the hygiene team had been demoralized and demotivated.</p>
<blockquote id="4a54" class="graf graf--blockquote graf-after--p"><p>What most organisations would do when they are losing badly in the market, is focus more and more on numbers. Create hard and focused targets, they monitor people closely, continuously, and minutely to achieve these targets. Laercio realised that to achieve his aspiration of tripling the business in 3 years he needed a breakthrough in the approach. Just pushing his team harder would not be enough.</p></blockquote>
<p id="673c" class="graf graf--p graf-after--blockquote">He had shared the tripling goal with his team and noticed a discomfort. The realisation that hit him was, “to truly uplift the organisation they didn’t need another performance goal, they needed to transform their attitude”.</p>
<blockquote id="a575" class="graf graf--pullquote graf-after--p"><p><strong class="markup--strong markup--pullquote-strong">His deepest realisation was that to pursue a Non-linear goal the first Breakthrough needed was at the team mindset level.</strong></p></blockquote>
<p id="ed72" class="graf graf--p graf-after--pullquote">He gathered his team at an offsite. The process of Orbit-shifting Innovation was applied to inspire the team to reflect, recognise and Breakthrough the Mindsets that had become the Gravity that was holding them back. What inspired the team to Breakthrough Boundaries was not a BHAG (Big Hairy Audacious Goal) like ‘Triple the Business in 3 years’ — What they deeply resonated with was the challenge to ‘Regain Lost Pride’!</p>
<p id="9512" class="graf graf--p graf-after--p">Moving out of their comfort zones, they shed their inhibitions. Some of the sentiments that gathered pace were :</p>
<ul class="postList">
<li id="0425" class="graf graf--li graf--startsWithSingleQuote graf-after--p">‘What will move me are not new goals but a new attitude’.</li>
<li id="c0b7" class="graf graf--li graf--startsWithSingleQuote graf-after--li">‘Empower me and I would be happy to fight’.</li>
<li id="d7ab" class="graf graf--li graf--startsWithDoubleQuote graf-after--li">“Fight in every way, fight for the market share and for the internal margin — fight for credibility and margin, fight for redemption and market volume’.</li>
<li id="e28c" class="graf graf--li graf--startsWithSingleQuote graf-after--li">‘I want to fight for the team and the team to fight for me’.</li>
</ul>
<p id="5b57" class="graf graf--p graf-after--li">The rallying point became the challenge ‘<strong class="markup--strong markup--p-strong"><em class="markup--em markup--p-em">Becoming the street fighter’ — where they would fight and reclaim the market — street by street.</em></strong></p>
<p id="948e" class="graf graf--p graf-after--p">There was a deep change in the everyday way of being as a Street Fighter. Voluntarism towards team goals, persisting with solutions for difficult problems, converting problems to opportunities, reaching out to find solutions for other departments — all of these became a new and sustained Hygiene Division way. In Laercio’s words <em class="markup--em markup--p-em">‘The street fighter challenge conquered the divisions heart and become our motto. It unleashed an outstanding energy, a winning spirit. We felt the force and we believed in it!’</em></p>
<blockquote id="bd8a" class="graf graf--blockquote graf-after--p"><p><strong class="markup--strong markup--blockquote-strong"><em class="markup--em markup--blockquote-em">Once this street fighter spark was ignited, there was no stopping the team.</em> <em class="markup--em markup--blockquote-em">They took charge, they achieved their growth target of ‘3x the business in 3 years…not in 3 years, BUT IN 9 MONTHS</em></strong>.</p></blockquote>
<p id="7ef6" class="graf graf--p graf-after--blockquote graf--trailing">In 9 months they were back on top of the market, and were once again, a key pillar in Unilever Indonesia.</p>
<h3><strong>You may read the next parts here:</strong></h3>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-4-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 4 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-5-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 5 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-6-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 6 of 6)</a></p>
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<p>They&#8217;ll be able to spot these <a href="https://happydays365.org/uncategorized/how-to-select-a-good-writing-service/">https://happydays365.org/uncategorized/how-to-select-a-good-writing-service/</a> things before people visit them, that can prevent someone from wasting time looking for those errors on your site.</p>
<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-3-of-6/">5 Problems which only Breakthrough Innovation can solve (Part 3 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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		<title>5 Problems Which Only Breakthrough Innovation Can Solve (Part 2 of 6)</title>
		<link>https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-2-of-6/</link>
		
		<dc:creator><![CDATA[Rajiv Narang]]></dc:creator>
		<pubDate>Thu, 22 Nov 2018 09:07:19 +0000</pubDate>
				<category><![CDATA[Breakthrough Innovation]]></category>
		<guid isPermaLink="false">https://www.erehwonconsulting.com/?p=2212</guid>

					<description><![CDATA[<p>Breakthrough Problem #1 : Not Improve but Transform You may read the introducing context for these cases here — 5 Problems which only Breakthrough Innovation can solve (Part 1 of 6) When the need is to not merely improve (say by 10–15%) but transform a process, product or business model, the starting point needs to be</p>
<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-2-of-6/">5 Problems Which Only Breakthrough Innovation Can Solve (Part 2 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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										<content:encoded><![CDATA[<h2><strong class="markup--strong markup--h4-strong">Breakthrough Problem #1 : Not Improve but Transform</strong></h2>
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<p id="3afb" class="graf graf--p graf--leading graf--trailing">You may read the introducing context for these cases here — <a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6/" target="_blank" rel="noopener noreferrer" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 1 of 6)</a></p>
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<blockquote id="fc1d" class="graf graf--pullquote graf--leading"><p>When the need is to not merely improve (say by 10–15%) but transform a process, product or business model, the starting point needs to be fundamentally different. When the challenge is to create a <em class="markup--em markup--pullquote-em">step jump</em> then doing more of the same won’t be enough. What is needed is an approach that will not just follow the existing paradigm but challenge it, what is needed is a paradigm shift.</p></blockquote>
<h4 id="f010" class="graf graf--h4 graf-after--pullquote"><strong class="markup--strong markup--h4-strong"><em class="markup--em markup--h4-em">Transforming Operational Efficiencies — Not meeting but beating benchmarks</em></strong><em class="markup--em markup--h4-em">:</em></h4>
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<li id="9599" class="graf graf--li graf-after--h4"><strong>Inter Globe Hotels</strong><em class="markup--em markup--li-em"> </em>took on the challenge to not just reduce the IBIS Hotel Construction costs (say by 5–10%) but to <strong class="markup--strong markup--li-strong">transform the Hotel construction cost and cycle time by 50%</strong>. Applying Orbit-Shifting Innovation to the challenge led to Breakthroughs in two key areas — <em class="markup--em markup--li-em">Construction Technologies</em> and in the<em class="markup--em markup--li-em"> Project Management Process</em>. These two Breakthroughs together have succeeded in making the transformation happen.</li>
<li id="af5c" class="graf graf--li graf-after--li"><strong>A Titan Industries manufacturing plant</strong> that some leading experts said should be shut down has been transformed with a series of Breakthrough Innovations at the grassroots level. <em class="markup--em markup--li-em">Realising that Kaizen and 6 Sigma would not be enough to save the plant, they adopted Orbit-Shifting Innovation.</em> Over a 100 Innovation champions were developed. A number of Breakthrough innovations were created and executed. <strong class="markup--strong markup--li-strong">Some of these Breakthroughs resulted in a 10X jump above and beyond the global manufacturing benchmarks in the industry. This plant is now directly contributing 20% to the overall profitability.</strong></li>
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<h4 id="8fa5" class="graf graf--h4 graf-after--li"><strong class="markup--strong markup--h4-strong"><em class="markup--em markup--h4-em">Transform the R&amp;D cycle time:</em></strong></h4>
<p id="285a" class="graf graf--p graf-after--h4">The <strong>Schneider Electric R&amp;D team</strong> had the best-in-class NPD (New Product Development) process for their UPS business, with international research and benchmarking. The end to end NPD cycle was 18 months. However, the best-in-class NPD process was not enough. They were facing stiff competition from small, local players who were able to roll out products much faster by sourcing components and assembling them locally. This posed a huge threat for the company, as they were invariably late-entrants in the market, leading to low market share.</p>
<p id="5e39" class="graf graf--p graf-after--p">To recapture their position as a market innovator, the Schneider UPS Business Unit set out to <strong class="markup--strong markup--p-strong">Transform their turnaround times of NPD cycle</strong>. The reality is that even the best organisations get trapped into a fixed and unconscious sequence of actions. These sequences, over a period of time acquire a position of being immutable and therefore, become the <em class="markup--em markup--p-em">Sacred Sequences</em> that must be followed. The Schneider team applied Orbit-shifting Innovation to Breakthrough Mental model boundaries — this led to the challenging of some Sacred Sequences in the New Product Development Process.</p>
<p id="d0aa" class="graf graf--p graf-after--p graf--trailing"><strong class="markup--strong markup--p-strong">The New product development cycle time, as a result of these Breakthroughs, has been successfully transformed from 18 months to 3 months.</strong></p>
<h3><strong>You may read the next parts here:</strong></h3>
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<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-3-of-6/" target="_blank" rel="noopener noreferrer" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 3 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-4-of-6/" target="_blank" rel="noopener noreferrer" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 4 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-5-of-6/" target="_blank" rel="noopener noreferrer" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 5 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-6-of-6/" target="_blank" rel="noopener noreferrer" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 6 of 6)</a></p>
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<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-2-of-6/">5 Problems Which Only Breakthrough Innovation Can Solve (Part 2 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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		<title>5 Problems Which Only Breakthrough Innovation Can Solve (Part 1 of 6)</title>
		<link>https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6/</link>
		
		<dc:creator><![CDATA[Rajiv Narang]]></dc:creator>
		<pubDate>Thu, 22 Nov 2018 08:43:06 +0000</pubDate>
				<category><![CDATA[Breakthrough Innovation]]></category>
		<guid isPermaLink="false">https://www.erehwonconsulting.com/?p=2207</guid>

					<description><![CDATA[<p>Making incremental progress does not satisfy the most ambitious leaders. They are the ones who want Quantum Leaps. They are restless, they don’t want to spend another year in maintaining the same Orbit. They want to propel an Orbit-Shift. But the reality is that, more often than not, these ambitious leaders get frustrated because the</p>
<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6/">5 Problems Which Only Breakthrough Innovation Can Solve (Part 1 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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										<content:encoded><![CDATA[<p id="c87c" class="graf graf--p graf-after--h3">Making incremental progress does not satisfy the most ambitious leaders. They are the ones who want Quantum Leaps. They are restless, they don’t want to spend another year in maintaining the same Orbit. They want to propel an Orbit-Shift.</p>
<p id="0419" class="graf graf--p graf-after--figure">But the reality is that, more often than not, these ambitious leaders get frustrated because the Mindsets and Tools that get used in pursuing an Orbit Shifting Challenge are <em class="markup--em markup--p-em">incremental</em> in nature. This frustration is a direct result of pursuing an Orbit-Shifting Challenge with Orbit-Maintaining tools. It is like fighting the next generation war with the old generation tools.</p>
<p id="49be" class="graf graf--p graf-after--p">The first question which we urge ambitious Business Leaders to re-examine is</p>
<blockquote id="b647" class="graf graf--blockquote graf-after--p"><p><strong class="markup--strong markup--blockquote-strong"><em class="markup--em markup--blockquote-em">What are the problems or challenges that “business as usual” ways can’t solve? What are the challenges that can only be solved with Breakthrough Innovation?</em></strong></p></blockquote>
<p id="3e6a" class="graf graf--p graf-after--blockquote">These are the 5 kinds of challenges that we have come across that need nothing less than the most powerful Breakthrough Innovation Tools. These are the five areas ready for the Breakthrough question:</p>
<ol class="postList">
<li id="a34c" class="graf graf--li graf-after--p"><strong class="markup--strong markup--li-strong"><em class="markup--em markup--li-em">Not Improve But Transform — </em></strong>When the need is to not merely improve (say by 10–15%) but transform a process, product or business model, the starting point needs to be fundamentally different. When the challenge is to create a <em class="markup--em markup--li-em">step jump</em> then doing more of the same won’t be enough. What is needed is an approach that will not just follow the existing paradigm but challenge it, what is needed is a paradigm shift.</li>
<li id="8151" class="graf graf--li graf-after--li"><strong class="markup--strong markup--li-strong"><em class="markup--em markup--li-em">Not linear but Non-linear Growth</em></strong><em class="markup--em markup--li-em"> — </em>What parts of the current growth equation are extremely resource intensive<strong class="markup--strong markup--li-strong"> </strong>and is a hurdle to future growth?<strong class="markup--strong markup--li-strong"> </strong>Where has the current business cycle reached a point when the need is to <em class="markup--em markup--li-em">break the traditional Resource to Results equation</em> like ‘Doubling the rate of Growth is going to require Double the resources’. Creating a non-linear growth strategy, will need an approach that will fundamentally challenge the Why, the What and the How of the current growth equation.</li>
<li id="976c" class="graf graf--li graf-after--li"><strong class="markup--strong markup--li-strong"><em class="markup--em markup--li-em">Hitting the Wall of Diminishing Returns</em></strong><em class="markup--em markup--li-em"> — </em>Where is your business hitting the Wall of Diminishing Returns? In other words, what are the business critical areas where more and more efforts are only producing incremental returns? What are those areas where a lot of time and effort has been invested but which yields only marginal gains? This symptom of diminishing returns is a clear indicator that investing more time and effort in the same direction won’t help. What is needed is a radically different approach.</li>
<li id="5716" class="graf graf--li graf-after--li"><strong class="markup--strong markup--li-strong"><em class="markup--em markup--li-em">Differentiating a Commodity — </em></strong>This question usually comes up when a new leader comes in and <em class="markup--em markup--li-em">refuses to accept</em> that a commodity cannot be differentiated. Finding a way to differentiate a commodity beyond price will need a series of Breakthrough questions in customer and channel engagement — it needs Breakthrough Innovation.</li>
<li id="a6ae" class="graf graf--li graf-after--li"><strong class="markup--strong markup--li-strong"><em class="markup--em markup--li-em">Turnaround a Derailing Problem — </em></strong>Derailing problems usually strike when a <em class="markup--em markup--li-em">radical change in the regulatory or competitive landscape</em> occurs. The difference between the firms which thrive or the firms which struggle to survive lies in how an organisation chooses to <em class="markup--em markup--li-em">respond</em>. Faced with such derailing problems, most leaders get preoccupied in finding a fix that will prevents a negative fallout, a fix that will minimise the damage. But when a leader has chosen to not merely fix the problem but to turn it around into an Opportunity — then the approach needed must be radically different.</li>
</ol>
<blockquote id="4cc5" class="graf graf--blockquote graf-after--li"><p><strong class="markup--strong markup--blockquote-strong">When faced with one of these five Business Challenges, merely asking people to “Think out of the Box” won’t be enough. A deliberate and rigorous application of Breakthrough Innovation will be needed.</strong></p></blockquote>
<p id="7fd5" class="graf graf--p graf-after--blockquote">The subsequent parts of this article would discuss examples in each of these Breakthrough Challenges and how Breakthrough Innovation was applied to find that transformational solution.</p>
<h3><strong>You may read the next parts here:</strong></h3>
<p class="graf graf--p graf--leading graf--trailing"><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 1 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-2-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 2 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-3-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 3 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-4-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 4 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-5-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 5 of 6)</a></p>
<p><a class="markup--anchor markup--p-anchor" href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-6-of-6/" target="_blank" rel="noopener" data-href="https://medium.com/@orbitshiftinginnovation/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6-e51aef0059f7">5 Problems which only Breakthrough Innovation can solve (Part 6 of 6)</a></p>
<p>The post <a href="https://www.erehwonconsulting.com/5-problems-which-only-breakthrough-innovation-can-solve-part-1-of-6/">5 Problems Which Only Breakthrough Innovation Can Solve (Part 1 of 6)</a> appeared first on <a href="https://www.erehwonconsulting.com">Erehwon Innovation Consulting</a>.</p>
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